Lighting Every Aisle, the Smart Way
New World Thorndon isn’t just another supermarket. It’s a flagship store in the Wellington region - and the first to implement the Ecopoint Trunking system.

The challenge was clear: deliver perfect illumination from top to bottom of every shelf, without wasting light or energy. The solution came from Ecopoint’s asymmetric optics, which bathe both sides of the aisle evenly while keeping spill to a minimum. The result? More visibility where it matters, and more value for every dollar spent on lighting.

Control comes via the Casambi protocol - putting the entire system in the palm of a hand with a digital device. Thanks to the high CRI of the trunking system, packaging now looks brighter, sharper, and more inviting.

The proof is in the pictures: the “before and after” (first image below) shows just how much smarter light can transform a store.